We love working on subjects that need to be talked about more – so this was a perfect project for us to collaborate on with EdComs.
Working with EdComs, we completed a series of viral sketches for betty for schools – an exciting new period education programme for 8-12s which encourages open and honest conversations within the classroom. They want to create a generation of boys and girls who are truly at ease talking periods. The series of four comedy virals for social promotion were a great hit, clocking views of around 80,000 within weeks.
The programme also includes interviews with young people about periods and presenter-led links to connect the digital lessons together. All material was shot with non-professionals and young people.
You can register to the betty for schools programme free of charge here.